Many small businesses are adjusting their digital strategies to compete in a rapidly changing world.
Small businesses have long been the backbone of the Canadian economy. They create jobs, encourage innovation, generate investment and drive economic expansion and growth. They’ve also faced significant challenges throughout the course of the COVID-19 pandemic. Whether you run a bricks-and-mortar or an internet-based small business, one of the keys to success is the ability to adapt to changing circumstances. Change can be especially tricky for small businesses that have fewer resources or alternative plans in place to respond to new situations, let alone a global crisis. However, sometimes hitting bumps in the road is the most effective way of learning that something needs to change.
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